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SEO Analysis
Paid Ads · Google & Meta Optimizer
Aria

Meet Aria — Your AI Ads Optimizer

Aria runs continuous audits across your Google and Meta ad accounts, reallocates budgets to maximize pipeline, and flags creative fatigue before CPA spikes.

Google + Meta Ads audits
Negative keyword mining
Cuts ad waste in 30 days
A
Active — running now
Aria
Paid Ads · Google & Meta Optimizer
Negative keyword audit — Completed
Reviewing Meta ad spend pacing — Running
The Business Case

Stop burning ad budget on low-intent clicks

Ad platforms want you to spend more. Aria acts as your fiduciary, ensuring that every dollar spent is optimized for conversions and pipeline.

25–30%
of a typical ad budget is wasted on poor-intent queries, overlap and fatigued creative — what Aria hunts
Industry benchmarks (directional)
Weekly
audit cadence for spend pacing, search terms, budget allocation and bid strategy — vs. the 2–3 audits per year most accounts get
Aria's built-in schedule
Every number cited
findings without real account data behind them don't ship — the rule is built into the agent
Aria's operating guardrail
48 hrs
from connecting your accounts to your first cross-platform paid ads audit report
Septra Reporting plan onboarding
What Aria Does

Maximize ROAS, eliminate budget waste

Aria continuously analyzes spend pacing, bid fit, and search queries.

Cross-Platform Ad Auditing

Aria monitors Google Ads and Meta Ads campaigns simultaneously, tracking spend pacing, conversions, and target CPC/CPA targets.

Dynamic Budget Reallocation

Identifies underperforming campaigns and recommends shifting budget directly to high-performing campaigns to maximize pipeline generation.

Negative Keyword Mining

Scans search terms daily to find irrelevant clicks. Recommends negative keyword additions to cut wasteful spend immediately.

Bid Strategy Optimization

Audits target CPA and Maximize Conversions bidding setups to ensure your campaigns are optimized for efficiency rather than volume.

Paid Ads Audit Reports

Generates monthly performance PDFs containing clear, data-backed findings and a prioritized action plan — with no numbers fabricated.

Ad Creative Briefing

Spots creative fatigue (drop in CTR) and generates fresh visual variants directly, ensuring campaigns stay highly relevant.

Day in the Life

A day of ad budget protection

Aria works in the background to analyze ad performance, find waste patterns, and trigger updates.

Aria is running now
08:30
action
Pulls ad account metrics

Aria fetches data from active Google Ads and Meta Ads campaigns to check daily budget utilization.

09:00
insight
Identifies ad spend waste

Discovers a search term pattern matching 'free software' driving 12% of budget on a premium paid keyword group. Recommends 4 negative keywords.

09:15
action
Generates remediation task

Files a task in Tasklix outlining the recommended negative keywords, campaign targets, and estimated monthly savings.

15:00
action
Monitors ad sets for fatigue

Identifies a 24% decrease in click-through rate (CTR) on Meta retargeting ad sets. Flags the visual creative for update.

15:10
action
Tasks Content Creator

Generates a visual refresh directly, respecting the required sizing and copy constraints.

Common Questions

Everything you need to know about Aria

Can Aria make edits directly inside my Google or Meta accounts?+

Aria generates 'browser-ready' changes and files them as tasks in Tasklix. This keeps you in control: you see the exact negative keywords, bid adjustments, or budget changes proposed, and can apply them to your ad manager accounts safely.

What platforms does Aria support?+

Aria has full audit capabilities for Google Ads and Meta Ads (Facebook & Instagram). He can also read Google Analytics 4 data to reconcile click data with pipeline conversions.

How does Aria prevent data leaks?+

Your ad accounts are connected securely via OAuth. Aria only analyzes performance metrics and campaign structures. He does not store customer PII and never uses your metrics to train public models.

How does he handle creative refresh?+

When Aria detects creative fatigue (a drop in CTR or increase in CPA on an ad set), he generates fresh visual variants directly using the content-image-generator tool, matching the exact sizes and copy constraints needed for the ad platform.

Ready to deploy Aria?

Book a strategy session and we'll show you exactly how Aria audits and optimizes ad performance.

Limited sessions available this month.